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Beauty Pie

Creative direction of the new luxury Beauty Pie make up and skincare line from conception to launch. The brief demanded direction of the visual representation of the brand in all channels including: logo design, photography, packaging, website, social and video. The brand announced its launch in British Vogue in Jan 2017.

 Packaging for cosmetics and skin care range

Packaging for cosmetics and skin care range

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 Logo on membership card

Logo on membership card

 Website shown across desktop, tablet and mobile

Website shown across desktop, tablet and mobile

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 Instagram feed. The brand hit 6k followers in 6 weeks from launch.

Instagram feed. The brand hit 6k followers in 6 weeks from launch.

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 Printed press book.

Printed press book.

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